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Generative AI in organisations and operations
How firms move from individual experimentation to shared practices, governance and measurable operational value.
Associate Professor Copenhagen Business School
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How firms move from individual experimentation to shared practices, governance and measurable operational value.
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How local interpretations of AI influence which tools are trusted, how they are used and whose expertise counts.
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How global politics, new technologies and organisational choices reshape resilience, coordination and control.
Current work
AI adoption is not a single technical event. It is an organisational process in which people develop shared ideas about what AI is, where it belongs and how its outputs should be judged.
Read the 2026 articleArticle · 2026
An ethnographic approach to how AI culture forms and matters inside organisations.
Book · 2025
A practical guide to the intelligent workplace with Mark Friis Hau and Sine Zambach.
Research · ongoing
Why organisational decisions about autonomy and control do not always line up.
Teaching & collaboration
I teach organisation, qualitative methods and generative AI across bachelor, master, diploma and executive programmes. I also work with firms and public organisations that want to build practical AI capability.
See teaching and collaborationLatest commentary
I contribute to public discussions about AI in research, education and working life. The focus is usually the same: what changes when abstract promises meet concrete organisational choices?
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